Raven & Macaw

 A Simple Bit about Content Marketing

content marketing

Content marketing is a strategic approach focused on creating and distributing valuable, relevant, and consistent Content to attract and retain a clearly-defined audience and ultimately drive profitable customer action.  If you are reading this, you are a digital marketer with marketing needs, or maybe you need a re-education on content development and marketing. Uncountable times […]

Generating Traffic With A Successful SEM Campaign

  Is your business page not driving enough traffic as it should?  Here is a read on using Search Engines to market your products or services to increase your visibility on Search Engine Result Pages and SERPs. Search Engine Marketing, SEM, is a marketing strategy to improve a website’s online visibility in SERPs. Like Search […]